SC State Student Center Promotional Video

Formally called the Kirkland W. Green Student Center, and informally known as The Pitt, this building at the center of the SC State campus is truly a center of activity.

In my Advanced Television Production and Editing class, I tasked the students with creating a 60-second promotional video featuring one of the university's places, such as the library, bookstore or  student center.

Tigere Campbell, Sophia Galvan and Tarohn Lingard worked together on a student center production. I asked the teams to shoot lots of "b-roll" of their campus place. B-roll is the individual video clips taken to build a story, whether a TV news report, a commercial, film or TV show.  You always want to have more than enough good shots rather than not enough. And sequence shooting is advisable, that being the idea of shooting a scene from these perspectives: wide, medium and close up shots.

You see a couple examples of sequence or "in-camera editing" in these videos.  Check out the bowling and pool break scenes to see what I mean.  

I asked the students to first put together a precisely 60 video then do a second version with music and text.  Here is that more polished production.  

I wrote this blog post as a demonstration piece so the students are clear how I wanted this project written and posted on their blogs.  Let's see how they do!